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The sale of the compa­ny as a new start

When it comes to the topic of selling a business, most people often think of a succes­si­on due to age or a large transac­tion for corpo­ra­ti­ons. Likewi­se, the sale of a business can help the selling entre­pre­neur as a new start into another phase of life. The reasons for this are manifold.

We are getting more and more manda­tes from entre­pre­neurs who are in their mid or late 40s. Far from an age where the “classic” succes­si­on situa­ti­on is invol­ved. During the free initi­al discus­sions, it often turns out that the compa­nies are in no way in a bad econo­mic positi­on. Nor is there any sign of an econo­mic crisis. Quite the contra­ry. The compa­nies of these entre­pre­neurs are usual­ly very solid and profi­ta­ble. In fact, the young entre­pre­neurs are mostly techni­cal­ly up to date and bubbling over with innova­ti­ve ideas. This is precis­e­ly the key point for the desire to sell a company.

Young entre­pre­neurs are doers

Younger entre­pre­neurs may have started their first compa­ny when they were 20 years old and are now 45 years old. Conse­quent­ly, you can alrea­dy look back on 25 years of entre­pre­neur­ship. During these 25 years, you have steadi­ly built up your compa­ny. In the process, you have experi­en­ced the natural ups and downs of the business world. These entre­pre­neurs are now faced with a decis­i­on. Either conti­nue to grow your own business or final­ly reali­se the many new ideas. The business has fed you well and in most cases ensures that you can lead a carefree life of finan­cial indepen­dence. In their mid-40s, entre­pre­neurs feel the urge to try something new. Perhaps these people have a passi­on that has nothing in common with their own business. They are doers and not adminis­tra­tors of struc­tures. Selling the compa­ny as a new start is the right solution. 

A real-life example

The entre­pre­neur has been successful­ly running a rapidly growing IT compa­ny for years. He has enough employees, satis­fied custo­mers and of course custo­mers who are never satis­fied. He has put his heart and soul into this compa­ny. Yet he now has to deal with things he doesn’t enjoy. Staff inter­views, custo­mer escala­ti­on meetings, contract negotia­ti­ons and and and. This entre­pre­neur is still on fire for his topic of “digita­li­sa­ti­on”, but he cannot comple­te­ly rebuild the compa­ny that is doing well or start from scratch. His compa­ny size is not suita­ble for hiring a managing direc­tor to replace him so that he can devote himself to comple­te­ly new things. His decis­i­on is made. He sells the business and hands it over to a new entre­pre­neur at 100%. This allows him to conti­nue his business into the new era and with new energy.

Oppor­tu­ni­ties for the buyer

These compa­nies are a huge oppor­tu­ni­ty for corpo­ra­te buyers. They get a profi­ta­ble compa­ny. In additi­on, there is a trans­fer­or who, due to his age, can contri­bu­te innova­ti­ve ideas and a high willing­ness to perform. In additi­on, he is extre­me­ly helpful in the hando­ver, as the new situa­ti­on gives him new impetus and joie de vivre. From our point of view, we recom­mend the appoint­ment of a Adviso­ry Boardthrough which the know-how of the trans­fer­or is used.

Conse­quent­ly, a compa­ny sale does not always have to be for reasons of age or illness. Often a compa­ny is sold for other reasons, which should alrea­dy be worked out in a good compa­ny exposé.

There are a number of risks lurking in the sale of a compa­ny. How you can skilful­ly exclude them is explai­ned to you by KERN founder Nils Koerber in the webinar Compa­ny sale without risk and loss of value.

Tips for further reading:

KERN study on business succes­si­on in Germa­ny 2020: Acute lack of succes­sors threa­tens family businesses

Business sale vs. real estate sale

Advice traps in the process of business succession

The costs of a business succes­si­on or an M&A project

Compa­ny succes­si­on: Why a pure success fee makes serious advice difficult

Selling a compa­ny in the IT industry

Criti­cal succes­si­on situa­ti­on in NRW

The 5 most important contents of an entre­pre­neu­ri­al emergen­cy kit


Why do younger entre­pre­neurs also sell their compa­nies?

Younger entre­pre­neurs usual­ly started their business very young. This means they can look back on a long time in their compa­ny. This entre­pre­neu­ri­al type of doer is bubbling over with creati­ve ideas. And someti­mes these can only be pursued in a new venture. That is why the sale of a compa­ny as a new start is often the only alternative. 

What oppor­tu­ni­ties does the purcha­se of a compa­ny from a young owner offer the buyer?

For corpo­ra­te buyers, such compa­nies repre­sent a huge oppor­tu­ni­ty. After all, the compa­ny is profi­ta­ble and the young trans­fer­or is bubbling over with ideas. He is full of energy and helps with his know-how to sell the compa­ny successful­ly. After all, this step gives him new energy and joie de vivre. The best way to make use of these quali­ties of young owners is to set up an adviso­ry board.